ViewPointArk
Legal & Compliance

Privacy Policy

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1

Introduction

ViewPointArk Ireland (“ViewPointArk”, “we”, “our”, or “us”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, store, and share your personal information when you use our website at viewpointireland.ie or engage our property viewing and reporting services.

We are not an estate agent. We represent you, the buyer or renter exclusively. This independence extends fully to how we handle your data: we do not sell, share, or pass your personal information to vendors, property portals, or advertising networks.

We are the data controller for the personal data described in this policy. If you have any questions, please contact us at booking@viewpointark.com

2

Information We Collect

We collect personal data that you provide directly when booking a viewing, and certain technical data when you visit our website.

CategoryExamplePurpose
Identity dataFirst name, last nameBooking confirmation & report delivery
Contact dataEmail address, phone number, country of residenceBooking confirmation, pre-viewing contact, report delivery
Property dataListing URL, property address, viewing date & timeScheduling your viewing and producing your report
Preference dataFocus areas (e.g. damp, roof, natural light), additional notesTailoring the on-site inspection to your needs
Payment dataCard number (last 4 digits only), billing detailsProcessing payment via Stripe — full card data never touches our servers

Information collected automatically

  • IP address and approximate location (country/region)
  • Browser type, device type, operating system
  • Pages visited, time on site, referring URL
  • Cookies and similar tracking technologies (see Section 7)
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How We Use Your Information

We use your personal data only for the purposes described below, and always on a valid legal basis under GDPR:

PurposeLegal basis
Confirming and managing your bookingContract
Scheduling the viewing with our agentContract
Delivering your written condition report by email or WhatsAppContract
Processing payment via StripeContract
Contacting you if issues arise before/during the viewingLegitimate interest
Improving our website and services through analyticsLegitimate interest
Sending service updates or offers (only with your consent)Consent
Complying with legal and regulatory obligationsLegal obligation

We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.

4

Who We Share Your Data With

We never sell your personal data. We never share it with estate agents, sellers, landlords, property portals, or advertising platforms.

We share data only with the following trusted processors, all bound by data processing agreements:

  • Stripe — secure payment processing. Stripe is PCI-DSS Level 1 certified. We do not store your full card details.
  • Google Workspace — email delivery of booking confirmations and condition reports.
  • WhatsApp (Meta) — optional report delivery if you select this channel.
  • Analytics providers — anonymised or aggregated website usage data only (e.g. Google Analytics with IP anonymisation enabled).
  • Our field agents — name, property address, viewing date/time, and your focus areas are shared with the agent attending your viewing. Nothing more.

We may also disclose your data where required by law, regulation, or court order, or to protect the rights and safety of ViewPointArk or others.

5

How Long We Keep Your Data

We retain your personal data only for as long as necessary to fulfil the purposes described above, or as required by applicable law.

Data typeRetention period
Booking and contact records3 years from date of viewing
Condition reports and associated property data3 years from date of viewing
Payment transaction records7 years (Irish Revenue & VAT requirements)
Website analytics data26 months (Google Analytics default)
Marketing consent recordsUntil you withdraw consent, plus 1 year

After the applicable retention period, data is securely deleted or anonymised.

6

Your Data Rights

As a resident in the European Economic Area, the UK, or elsewhere, you have rights over your personal data. Where GDPR applies, these include:

  • Right to access — request a copy of the personal data we hold about you.
  • Right to rectification — ask us to correct inaccurate or incomplete data.
  • Right to erasure — ask us to delete your data in certain circumstances (“right to be forgotten”).
  • Right to restrict processing — ask us to pause processing your data in certain circumstances.
  • Right to data portability — request a machine-readable copy of data you have provided to us.
  • Right to object — object to processing based on our legitimate interests.
  • Right to withdraw consent — where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of earlier processing.

To exercise any of these rights, email us at booking@viewpointark.com We will respond within 30 days. We will not charge a fee, but we may ask you to verify your identity before we proceed.

You also have the right to lodge a complaint with the Irish Data Protection Commission (dataprotection.ie) or with the supervisory authority in your country of residence.

7

Cookies

Our website uses cookies and similar tracking technologies to improve functionality and understand how visitors use the site.

Types of cookies we use

  • Strictly necessary cookies — required for the site to function (e.g. maintaining your booking session). These cannot be disabled.
  • Analytics cookies — help us understand page performance and visitor behaviour (via Google Analytics, with IP anonymisation).
  • Payment cookies — set by Stripe during checkout to prevent fraud and support secure transactions.

When you first visit our site, we display a cookie notice. You may update your cookie preferences at any time via your browser settings. Note that disabling certain cookies may affect the functionality of the booking form.

8

Security

We implement appropriate technical and organisational measures to protect your personal data against accidental loss, unauthorised access, alteration, or disclosure. These include:

  • TLS/HTTPS encryption across all pages of our website
  • Payment data processed exclusively via Stripe's PCI-DSS Level 1 certified infrastructure — full card numbers never reach our servers
  • Access to personal data restricted to staff who need it to fulfil your booking
  • Regular review of our data handling practices

While we take every reasonable precaution, no system is completely immune to risk. In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will notify you and the Data Protection Commission as required by law.

9

International Data Transfers

ViewPointArk operates in Ireland and primarily processes data within the European Economic Area (EEA). Where data is transferred outside the EEA — for example, to Stripe's US infrastructure or Google's global servers — we ensure appropriate safeguards are in place, including:

  • Standard Contractual Clauses (SCCs) approved by the European Commission
  • Adequacy decisions by the European Commission where applicable

You may request further information about international transfer safeguards by contacting us at booking@viewpointark.com

10

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or in applicable law. When we do, we will update the “Last updated” date at the top of this page. For material changes, we will notify you by email (if we hold your contact details) or by placing a notice on our website.

We may update this Privacy Policy from time to time to reflect changes in our practices or in applicable law. For material changes, we will notify you by email (if we hold your contact details) or by placing a notice on our website.

11

Changes to This Policy

For any questions, requests, or complaints regarding this Privacy Policy or our data handling practices, please get in touch:

We respond to all data-related queries within one business hour during working days. For urgent matters, email is the fastest way to reach us.

Ireland-Based

Our agents operate across the Republic with genuine local knowledge.

Fully Independent

No affiliations with agents, developers, or landlords. We represent only you.

Transparent Pricing

The price you see is what you pay. No add-ons, no surcharges, no surprises.

Same-Day Available

Viewings booked before midday typically receive reports the same evening.

Stop missing viewings.

Let us attend for you.

Whether you're in Dublin, abroad, or simply too busy. ViewPointArk gives you the information to make a confident, clear-headed decision.